Acknowledged for its innovative in food safety with the pasteurization process of its Davidson's Safest Choice brand of shell eggs, NPE was the only foodservice company recipient in 2008. NPE produces the Davidson's Safest Choice eggs with a patented, all-natural pasteurization process to eliminate Salmonella enteritidis (SE), the most dangerous egg-related bacteria that sickens more than 100,000 Americans annually. Additionally, the process inactivates avian influenza (bird flu) protecting this important food supply from its exposure. NPE sales are at an all time high, with production of nearly 200 million eggs in 2008.
Red Herring Top 100 Global Companies are chosen from winners and finalists of the previous North America, Europe and Asia Red Herring Top 100 Companies. Evaluations were made on both quantitative and qualitative criteria, such as financial performance, innovation, management, global strategy, and ecosystem integration. Past winners of Red Herring awards include Google, Mozilla and Skype.