Sara Lee Foodservice has recently launched a new Web site called, focused on helping operators improve margins, reduce costs and build sales. As a go-to resource for profit-building opportunities, the site allows operators to calculate their labor savings and profit potential from adding Sara Lee Foodservice products to their menu. Product videos, recipes, trial offers and expert ideas are also showcased, and operators looking for more information on a specific product are linked back to Sara Lee Foodservice is committed to helping operators feed their bottom lines and this interactive tool delivers valuable, customized insights that can translate into real profits.