Looking for a green way to increase check averages? Appeal to environmentally conscious customers with the eco-initiative One Bottle = One Tree from Trinity Oaks Vineyards, out of St. Helena, Calif. For every bottle (four glasses) of Trinity Oaks wine sold, the company will plant a tree in collaboration with Trees for the Future. Program support includes the Web site with a rolling ticker of trees planted, a ticker widget adaptable for partner restaurant Web sites, certificates of achievement and corks that display the message, "You just planted a tree." The program runs until June 30, 2009.